Resource February 6, 2018
Leveraging Social Media Tools for Public Health Impact: What’sApp Use Cases
What’s up with WhatsApp? Come learn how three NGOs are using this mobile communication technology to drive innovation and engagement in their work. Jacaranda Health is pioneering a patient-centered social support intervention using WhatsApp and measuring its impact on health outcomes for women and infants during pregnancy, delivery, and the postpartum period. The Knowledge for Health (K4Health) Project tested the popular WhatsApp Messenger platform as a mode for delivering family planning continued professional development training content to Kenyan health workers. To support the implementation of service delivery improvement projects, the Leadership, Management and Governance (LMG) Project led by MSH integrated a peer support networking component via WhatsApp into the LMG for Midwifery Managers Course, a five-day workshop focused on a variety of leadership, management and governance skills, followed with individual six-month action plans to address a clinical workplace challenge.
Presented by Mackenzie Allen, Senior Executive Assistant to Marian Wentworth, Management Sciences for Health (MSH)